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The Intellectual Structure of Consumer Research: A Bibliometric Study of Author Cocitations in the First 15 Years of the Journal of Consumer Research

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  • Hoffman, Donna L
  • Holbrook, Morris B

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  • Hoffman, Donna L & Holbrook, Morris B, 1993. "The Intellectual Structure of Consumer Research: A Bibliometric Study of Author Cocitations in the First 15 Years of the Journal of Consumer Research," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 19(4), pages 505-517, March.
    • Handle: RePEc:oup:jconrs:v:19:y:1993:i:4:p:505-17
    DOI: 10.1086/209319
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