IDEAS home Printed from https://ideas.repec.org/a/ora/journl/v2y2008i1p554-559.html
   My bibliography  Save this article

Variables Of The Image Of Tourist Destination

Author

Listed:
  • Ban Olimpia

    () (University of Oradea, Faculty of Economic Sciences)

Abstract

The image of a destination is more than a distinguishing element; it is a component of the supply and brings more value to it. The image of a destination can be the decisive component, while the other elements re relatively alike (1). The image of a tourist destination is strongly connected to the image of a country, the image of a nation and the image of a place. The image of a place is formed for a receiver naturally by accumulating experiences with that place, the use of the sources of personal and impersonal information. For the transmitter, the image is the result of some direct and indirect actions. The branding of the place is the conscientious and coordinated process of an image achievement. In the paper there are presented some examples of actions of image research, an essential step having in view the branding or re-branding It is presented a study of the citizens of Oradea regarding their perception of tourist Romania.

Suggested Citation

  • Ban Olimpia, 2008. "Variables Of The Image Of Tourist Destination," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 2(1), pages 554-559, May.
  • Handle: RePEc:ora:journl:v:2:y:2008:i:1:p:554-559
    as

    Download full text from publisher

    File URL: http://steconomice.uoradea.ro/anale/volume/2008/v2-economy-and-business-administration/097.pdf
    Download Restriction: no

    References listed on IDEAS

    as
    1. Philip Arestis & Mosahid Khan & Kul B. Luintel, 2002. "Fiscal Deficits in Monetary Unions: A Comparison of EMU and United States," Eastern Economic Journal, Eastern Economic Association, vol. 28(1), pages 89-103, Winter.
    2. Onorante, Luca, 2006. "Fiscal convergence before entering the EMU," Working Paper Series 664, European Central Bank.
    3. Mark Skidmore & Hideki Toya & David Merriman, 2004. "Convergence in Government Spending: Theory and Cross-Country Evidence," Kyklos, Wiley Blackwell, vol. 57(4), pages 587-620, November.
    4. Kocenda, Evzen & Kutan, Ali M. & Yigit, Taner M., 2008. "Fiscal convergence in the European Union," The North American Journal of Economics and Finance, Elsevier, vol. 19(3), pages 319-330, December.
    Full references (including those not matched with items on IDEAS)

    More about this item

    Keywords

    touristic destinations; brand; image;

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ora:journl:v:2:y:2008:i:1:p:554-559. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Catalin ZMOLE). General contact details of provider: http://edirc.repec.org/data/feoraro.html .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.