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How to Establish Useful Customer Profitability Reporting

Author

Listed:
  • Lilia Rangelova

    (University of National and World Economy, Sofia, Bulgaria)

Abstract

The objective of this paper is to clarify from a theoretical and methodological viewpoint and to encourage the practical implementation of the analysis of customer segments based on provision of relevant accounting information, customized to the specific conditions in Bulgarian commercial banks.

Suggested Citation

  • Lilia Rangelova, 2011. "How to Establish Useful Customer Profitability Reporting," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 2, pages 125-130, July.
  • Handle: RePEc:nwe:eajour:y:2011:i:2:p:125-130
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    File URL: http://www.unwe.bg/uploads/Alternatives/Article11_02.2011.pdf
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    More about this item

    Keywords

    commercial banks; customer relationships; management accounting; funds transfer price; customer profitability reporting;
    All these keywords.

    JEL classification:

    • M41 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting - - - Accounting
    • G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages

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