How Do Managers and Entrepreneurs Describe Themselves? A Comparative Investigation in Turkey

There is general agreement on the differences between managers and entrepreneurs. The current research explores how an entrepreneur’s self-concept differs from a manager’s self-concept and aims to make a contribution concerning comparison of managers and entrepreneurs’ self-construal. The results show that participant entrepreneurs and managers define themselves differently. Managers describe themselves mostly with context-related statements emphasizing social role, stature, and structure. Entrepreneurs separate themselves from the social context, mostly defining themselves with attributes. This research presents an empirical aspect that the attitude of managers is more collective, while entrepreneurs behave, feel, and act more individually.