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Intuition in managers’ decision-making: qualitative study


  • Mikušková, Eva Ballová


The main aim of the study was to explore managers’ decision-making process, focusing particularly on intuition in decision-making from a psychological perspective. A total of 20 managers (8 women) participated in individual in-depth interviews. Analysis of the interviews shows that managers a) did not have a clear preference for one decision-making style, b) defined intuition as knowledge based on feelings, judgement not based on facts, knowledge of unknown origin, and that they c) associate intuition with experience and practice. Decision-making was also influenced by contextual factors, such as the environment and its limits (management and information requirements, and financial limits), time, and type of task.

Suggested Citation

  • Mikušková, Eva Ballová, 2017. "Intuition in managers’ decision-making: qualitative study," Journal of East European Management Studies, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 22(3), pages 318-333.
  • Handle: RePEc:nms:joeems:10.5771/0949-6181-2017-3-318
    DOI: 10.5771/0949-6181-2017-3-318

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