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Scientists’ incentives and attitudes toward public communication

Author

Listed:
  • Kathleen M. Rose

    (Institute for Writing and Rhetoric, Dartmouth College, Hanover, NH 03755)

  • Ezra M. Markowitz

    (Department of Environmental Conservation, University of Massachusetts Amherst, Amherst, MA 01003)

  • Dominique Brossard

    (Department of Life Sciences Communication, University of Wisconsin–Madison, Madison, WI 53706; Morgridge Institute for Research, Madison, WI 53715)

Abstract

In an era of large-scale science-related challenges and rapid advancements in groundbreaking science with major societal implications, communicating about science is critical. The profile of science communication has increased over the last few decades, with multiple sectors calling for such activities. As scientists respond to calls for public-facing communication, we need to evaluate where the scientific community stands. We conducted a unique census of science faculty at land-grant universities across the United States intended to spur the next generation of science communicators and research. Despite scientists’ strong approval of science communication efforts, potential areas of tension, attributable to lack of institutional support and confidence in communication skills, constrain these efforts.

Suggested Citation

  • Kathleen M. Rose & Ezra M. Markowitz & Dominique Brossard, 2020. "Scientists’ incentives and attitudes toward public communication," Proceedings of the National Academy of Sciences, Proceedings of the National Academy of Sciences, vol. 117(3), pages 1274-1276, January.
    • Handle: RePEc:nas:journl:v:117:y:2020:p:1274-1276
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