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A Comparison Between Recent and Prospective Critical Success Factors in Lithuanian Printing Industry


  • Vilte Auruskeviciene

    (ISM University of Management and Economics, Lithuania)

  • Laura Salciuviene

    (Manchester Metropolitan University, UK)

  • Ruta Kazlauskaite

    (ISM University of Management and Economics, Lithuania)

  • Andrius Trifanovas

    (Nuera Ltd, Lithuania)


The paper looks into the problem of identifying critical success factors in an industry. Though by definition all business organisations aim to be successful, companies within an industry differ a lot as regards their level of success. What makes some firms highly successful, when others have rather moderate success within the same industry? Can the above problems be explained by the wrong choice of strategic alternatives or inadequate strategy implementation? An empirical research of the Lithuanian printing industry was carried out with the purpose of identifying and differentiating the dominant success factors that are critical for the creation of competitive advantages.

Suggested Citation

  • Vilte Auruskeviciene & Laura Salciuviene & Ruta Kazlauskaite & Andrius Trifanovas, 2006. "A Comparison Between Recent and Prospective Critical Success Factors in Lithuanian Printing Industry," Managing Global Transitions, University of Primorska, Faculty of Management Koper, vol. 4(4), pages 327-346.
  • Handle: RePEc:mgt:youmgt:v:4:y:2006:i:4:p:327-346

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    More about this item


    critical success factors; sustainable competitive advantage; printing industry;

    JEL classification:

    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General


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