IDEAS home Printed from
   My bibliography  Save this article

Differences of “Traditional Marketing” in Opposition to “Electronic Marketing”


  • Mehrdad Salehi

    () ("Dimitrie Cantemir" Christian University)


This paper initially seeks to document and review Differences of traditional marketing in opposition to Electronic marketing.Nowadays; the methods of business conduction have been changed by the revolution of information communication technology (ICT) that most of the transactions are related to internet. Execution of Electronic marketing all over the world can transform the forms of transactions due to the rapid proliferation of the Internet. The World Wide Web, online communication skills has created fast growing modern electronic distribution channels for Electronic marketing that If we surf through the internet, we will find their goals that they can convince customers to purchase their needs. As far as we concerned, advertising and selling methods are much cheaper, useful, and suitable for producers and suppliers all over the world. It is considered that, there are different types of modern marketing, for instance, internet marketing, and email marketing are all drive transactions to be doing well.

Suggested Citation

  • Mehrdad Salehi, 2012. "Differences of “Traditional Marketing” in Opposition to “Electronic Marketing”," Knowledge Horizons - Economics, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, vol. 4(1-2), pages 21-24, March-Jun.
  • Handle: RePEc:khe:journl:v:4:y:2012:i:1:2:p:21-24

    Download full text from publisher

    File URL:
    Download Restriction: no

    File URL:
    Download Restriction: no

    More about this item


    Electronic marketing; Traditional marketing; Online environment; Internet marketing;

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • Q50 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - General


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:khe:journl:v:4:y:2012:i:1:2:p:21-24. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Adi Sava). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.