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Marketing Communications and Corporate Social Responsibility (CSR): Marriage of Convenience or Shotgun Wedding?

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  • Khosro Jahdi

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  • Gaye Acikdilli

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  • Khosro Jahdi & Gaye Acikdilli, 2009. "Marketing Communications and Corporate Social Responsibility (CSR): Marriage of Convenience or Shotgun Wedding?," Journal of Business Ethics, Springer, vol. 88(1), pages 103-113, August.
  • Handle: RePEc:kap:jbuset:v:88:y:2009:i:1:p:103-113 DOI: 10.1007/s10551-009-0113-1
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    References listed on IDEAS

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    1. Daniel Kahneman & Dan Lovallo, 1993. "Timid Choices and Bold Forecasts: A Cognitive Perspective on Risk Taking," Management Science, INFORMS, vol. 39(1), pages 17-31, January.
    2. Morck, Randall & Shleifer, Andrei & Vishny, Robert W., 1988. "Management ownership and market valuation," Scholarly Articles 29407535, Harvard University Department of Economics.
    3. Weisbach, Michael S., 1988. "Outside directors and CEO turnover," Journal of Financial Economics, Elsevier, vol. 20(1-2), pages 431-460, January.
    4. Cotter, James F. & Shivdasani, Anil & Zenner, Marc, 1997. "Do independent directors enhance target shareholder wealth during tender offers?," Journal of Financial Economics, Elsevier, vol. 43(2), pages 195-218, February.
    5. Benjamin E. Hermalin & Michael S. Weisbach, 1991. "The Effects of Board Composition and Direct Incentives on Firm Performance," Financial Management, Financial Management Association.
    6. Morck, Randall & Shleifer, Andrei & Vishny, Robert W., 1988. "Management ownership and market valuation : An empirical analysis," Journal of Financial Economics, Elsevier, vol. 20(1-2), pages 293-315, January.
    7. Byrd, John W. & Hickman, Kent A., 1992. "Do outside directors monitor managers? *1: Evidence from tender offer bids," Journal of Financial Economics, Elsevier, vol. 32(2), pages 195-221, October.
    8. Keasey, Kevin & Moon, Philip, 2000. "Sunk cost effects: a test of the importance of context," Economics Letters, Elsevier, vol. 66(1), pages 55-58, January.
    9. Benjamin E. Hermalin & Michael S. Weisbach, 2003. "Boards of directors as an endogenously determined institution: a survey of the economic literature," Economic Policy Review, Federal Reserve Bank of New York, issue Apr, pages 7-26.
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    Cited by:

    1. repec:hal:wpaper:halshs-00736551 is not listed on IDEAS
    2. GORSKI Hortensia & FUCIU Mircea & DUMITRESCU Luigi, 2016. "Corporate Social Responsibility And Marketing Communication," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 68(2), pages 86-106, September.
    3. Peter Seele & Irina Lock, 2015. "Instrumental and/or Deliberative? A Typology of CSR Communication Tools," Journal of Business Ethics, Springer, pages 401-414.
    4. Krittinee Nuttavuthisit & John Thøgersen, 2017. "The Importance of Consumer Trust for the Emergence of a Market for Green Products: The Case of Organic Food," Journal of Business Ethics, Springer, pages 323-337.
    5. Siano, Alfonso & Vollero, Agostino & Conte, Francesca & Amabile, Sara, 2017. "“More than words”: Expanding the taxonomy of greenwashing after the Volkswagen scandal," Journal of Business Research, Elsevier, vol. 71(C), pages 27-37.
    6. Mayer, Robert & Ryley, Tim & Gillingwater, David, 2015. "Eco-positioning of airlines: Perception versus actual performance," Journal of Air Transport Management, Elsevier, vol. 44, pages 82-89.
    7. Deborah Vidaver-Cohen & Peggy Brønn, 2015. "Reputation, Responsibility, and Stakeholder Support in Scandinavian Firms: A Comparative Analysis," Journal of Business Ethics, Springer, vol. 127(1), pages 49-64, March.
    8. Fabrice Etilé & Sabrina Teyssier, 2012. "Signaling Corporate Social Responsibility: Third-Party Certification vs. Brands," PSE Working Papers halshs-00736551, HAL.
    9. Daina Mazutis & Natalie Slawinski, 2015. "Reconnecting Business and Society: Perceptions of Authenticity in Corporate Social Responsibility," Journal of Business Ethics, Springer, vol. 131(1), pages 137-150, September.
    10. Longinos Marín & Pedro J. Cuestas & Sergio Román, 2016. "Determinants of Consumer Attributions of Corporate Social Responsibility," Journal of Business Ethics, Springer, pages 247-260.
    11. Joëlle Vanhamme & Adam Lindgreen & Jon Reast & Nathalie Popering, 2012. "To Do Well by Doing Good: Improving Corporate Image Through Cause-Related Marketing," Journal of Business Ethics, Springer, pages 259-274.
    12. Friederike Schultz & Itziar Castelló & Mette Morsing, 2013. "The Construction of Corporate Social Responsibility in Network Societies: A Communication View," Journal of Business Ethics, Springer, vol. 115(4), pages 681-692, July.
    13. Fabrice Etilé & Sabrina Teyssier, 2012. "Signaling Corporate Social Responsibility: Third-Party Certification vs. Brands," PSE - Labex "OSE-Ouvrir la Science Economique" halshs-00736551, HAL.
    14. Grimmer, Martin & Bingham, Timothy, 2013. "Company environmental performance and consumer purchase intentions," Journal of Business Research, Elsevier, vol. 66(10), pages 1945-1953.

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