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A Neo-Carnegie Approach to the Agency Question: Bridging the Evolutionary and Cognitive Views of Strategy

Author

Listed:
  • Giovanni Gavetti

    (Tuck School of Business, Dartmouth College, Hanover, New Hampshire 03755)

  • Jose Ramon Lecuona Torras

    (Tuck School of Business, Dartmouth College, Hanover, New Hampshire 03755)

Abstract

This article discusses the role of agency in discovering strategic opportunities by comparing two perspectives: the evolutionary and the cognitive view of strategy. The conceptions put forth by evolutionary scholars and cognitivists reflect different sensibilities, make different assumptions, and end up delineating different roles for the strategist. We recognize the fact that each view focuses on relevant facets of a multifaceted phenomenon and propose a “Neo-Carnegie” path to integrate these views.

Suggested Citation

  • Giovanni Gavetti & Jose Ramon Lecuona Torras, 2021. "A Neo-Carnegie Approach to the Agency Question: Bridging the Evolutionary and Cognitive Views of Strategy," Strategy Science, INFORMS, vol. 6(4), pages 353-359, December.
    • Handle: RePEc:inm:orstsc:v:6:y:2021:i:4:p:353-359
    DOI: 10.1287/stsc.2021.0149
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    File URL: http://dx.doi.org/10.1287/stsc.2021.0149
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    References listed on IDEAS

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    1. Gino Cattani & Franco Malerba, 2021. "Evolutionary Approaches to Innovation, the Firm, and the Dynamics of Industries," Strategy Science, INFORMS, vol. 0, pages 265-289, December.

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