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Weyerhaeuser Decision Simulator Improves Timber Profits

Author

Listed:
  • Mark R. Lembersky

    (Weyerhaeuser Company, Tacoma, Washington 98477)

  • Uli H. Chi

    (Weyerhaeuser Company, Tacoma, Washington 98477)

Abstract

The VISION decision simulator was developed to implement dynamic-programming-based improvements in raw materials returns at Weyerhaeuser. Operational benefits to date exceed $100 million in increased profits. In addition, management philosophy has been changed, and, with the recent weakening in forest product markets, VISION benefits have increased in importance.

Suggested Citation

  • Mark R. Lembersky & Uli H. Chi, 1986. "Weyerhaeuser Decision Simulator Improves Timber Profits," Interfaces, INFORMS, vol. 16(1), pages 6-15, February.
    • Handle: RePEc:inm:orinte:v:16:y:1986:i:1:p:6-15
    DOI: 10.1287/inte.16.1.6
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    Cited by:

    1. Luss, Hanan & Rosenwein, Moshe B., 1997. "Operations Research applications: Opportunities and accomplishments," European Journal of Operational Research, Elsevier, vol. 97(2), pages 220-244, March.
    2. Kayande, U. & de Bruyn, A. & Lilien, G.L. & Rangaswamy, A. & van Bruggen, G.H., 2006. "How Feedback Can Improve Managerial Evaluations of Model-based Marketing Decision Support Systems," ERIM Report Series Research in Management ERS-2006-039-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.

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