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Evaluate IT Investment Opportunities Using Real Options Theory

Author

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  • Xiaotong Li

    (University of Alabama in Huntsville, USA)

  • John D. Johnson

    (University of Mississippi, USA)

Abstract

In this paper, we discuss the real options theory and its applications in IT investment evaluation. We provide a framework within which the appropriateness of using real options theory in strategic IT investment evaluation is systematically justified. In our framework, IT investment opportunities are classified into four categories based on two criteria: the technology switching costs and the nature of competition. We point out that different real options models should be adopted for each category. The electronic brokerage’s investment decision in wireless technology is discussed as a real world case within the framework. Our study also provides some insights about the relationship between technology standardization and IT investment decisions.

Suggested Citation

  • Xiaotong Li & John D. Johnson, 2002. "Evaluate IT Investment Opportunities Using Real Options Theory," Information Resources Management Journal (IRMJ), IGI Global, vol. 15(3), pages 32-47, July.
    • Handle: RePEc:igg:rmj000:v:15:y:2002:i:3:p:32-47
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    Cited by:

    1. Ziping Wang & Dong-Qing Yao & Xiaohang Yue, 2017. "E-business system investment for fresh agricultural food industry in China," Annals of Operations Research, Springer, vol. 257(1), pages 379-394, October.
    2. Queder, Fabian, 2020. "Competitive effects of cable networks on FTTx deployment in Europe," Telecommunications Policy, Elsevier, vol. 44(10).
    3. Lee, In & Lee, Kyoochun, 2015. "The Internet of Things (IoT): Applications, investments, and challenges for enterprises," Business Horizons, Elsevier, vol. 58(4), pages 431-440.

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