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‘Listening to the Voices of the Users' in Product Based Software Development

Author

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  • Netta Iivari

    (University of Oulu, Finland)

  • Tonja Molin-Juustila

    (University of Oulu, Finland)

Abstract

(IT) development, but it is often challenging, especially in the product based software development context. This article critically examines the practice of ‘listening to the voices of the users’; how it is accomplished in product based software development. First literature addressing users’ role in the product development context is reviewed. Afterwards, empirical analysis in three IT companies involved in product business but with different degrees of productization is carried out. In the analysis, the focus is on: 1) Where do the uses’ voices come from? 2) When are the users’ voices listened to? 3) What happens to the users’ voices; whether and how do they affect the development? 4) What are the challenges and particularities of each case? The analysis reveals similarities but also clear differences between the cases. Implications both for theory and practice discussed.

Suggested Citation

  • Netta Iivari & Tonja Molin-Juustila, 2009. "‘Listening to the Voices of the Users' in Product Based Software Development," International Journal of Technology and Human Interaction (IJTHI), IGI Global, vol. 5(3), pages 54-77, July.
  • Handle: RePEc:igg:jthi00:v:5:y:2009:i:3:p:54-77
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    Cited by:

    1. Janne Harkonen & Harri Haapasalo & Kai Hanninen, 2013. "Productisation: A Literature Review," Diversity, Technology, and Innovation for Operational Competitiveness: Proceedings of the 2013 International Conference on Technology Innovation and Industrial Management,, ToKnowPress.

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