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The Moderating Role of Gender and Driving Experience Duration on Drivers' Acceptance of Mobile Navigation Applications

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  • Meltem Canoglu

    (Osmaniye Korkut Ata University, Turkey)

  • Sefa Üstüner

    (Kayseri University, Turkey)

  • Gülhan Yenilmez

    (Osmaniye Korkut Ata University, Turkey)

Abstract

Applications for mobile navigation are increasingly used in vehicles as their technology foundation improves. The purpose of this study is to evaluate the factors that affect drivers when they make use of mobile navigation programs in their cars as well as the factors that moderate the impact of driving experience duration and gender on the acceptability of making use of these applications. The study's data was collected through an online survey created using Google Forms. The study was completed by 400 individuals. The study concluded that drivers' perceptions of the utility and usability of mobile navigation applications are significantly influenced by extrinsic variables (e.g., sense of direction, perception of distraction, and propensity to use navigation applications). Another finding was that there were some linear correlations between the variables of gender and driving duration and the influence of outside forces on drivers' approval of using mobile navigation applications.

Suggested Citation

  • Meltem Canoglu & Sefa Üstüner & Gülhan Yenilmez, 2024. "The Moderating Role of Gender and Driving Experience Duration on Drivers' Acceptance of Mobile Navigation Applications," International Journal of E-Services and Mobile Applications (IJESMA), IGI Global, vol. 16(1), pages 1-17, January.
    • Handle: RePEc:igg:jesma0:v:16:y:2024:i:1:p:1-17
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