Open Innovation within Business Ecosystems: A Tale from Amazon.com
Open innovation refers to the ability of firms to open themselves up to external networks and relationships in order to gain the full potential of their investments in innovation. The development of ICTs has opened up new markets and ways of innovating. Today, platforms and Web services are supportive instruments of relations between firms. This paper analyzes how Amazon managed openness thanks to ICT infrastructure. In this paper, we address the challenge of managing open innovation within business ecosystems, especially those abetted by a new generation of technologies called Web services. We will draw lessons from Amazon.com to understand how this keystone organization is becoming nimble at open innovation, leveraging the power of its platform thanks to its Web services package. The case study shows that by using Web services to enhance collaboration in business ecosystems, some companies could support open innovation and expand the value of the goods and services they deliver to customers. The paper concludes with a suggested research agenda dealing with the significant implications for both strategy and policy.
Volume (Year): 1 (2009)
Issue (Month): 74 (2nd quarter)
|Contact details of provider:|| Postal: BP 4167, 34092 Montpellier cedex 5|
Phone: 33 (0)467 144 444
Fax: 33 (0)467 144 400
Web page: http://www.idate.org/en/Home/
More information through EDIRC
When requesting a correction, please mention this item's handle: RePEc:idt:journl:cs7402. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (BLAVIER Thomas)
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.