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Towards a framework of students' co-creation behaviour in higher education institutions

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  • Domitilla Magni
  • Alberto Pezzi
  • Demetris Vrontis

Abstract

The aim of this paper is to identify a matrix framework of students' value co-creation in higher education through the development of an innovative model that is able to understand the role of technology in facilitating students' co-creation behaviour. This study presents a systematic literature review methodology in order to analyse the phenomenon of co-creation in higher education institutions. The paper explores the drivers of students' involvement and identifies two different categories that are able to activate the students' co-creation behaviour: community involvement and exploitation of interactive technology. The resulting framework is useful to broaden the literature on value co-creation and can be used to guide practitioners on administration in higher education. The research presents both contributions to the conceptualisation of the student co-creation behaviour as a double construct and changes in the university co-creation scenario.

Suggested Citation

  • Domitilla Magni & Alberto Pezzi & Demetris Vrontis, 2020. "Towards a framework of students' co-creation behaviour in higher education institutions," International Journal of Managerial and Financial Accounting, Inderscience Enterprises Ltd, vol. 12(2), pages 119-148.
    • Handle: RePEc:ids:injmfa:v:12:y:2020:i:2:p:119-148
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    Cited by:

    1. Giachino, Chiara & Nirino, Niccolò & Leonidou, Erasmia & Glyptis, Loukas, 2023. "eSport in the digital era: Exploring the moderating role of perceived usefulness on financial behavioural aspects within reward-crowdfunding," Journal of Business Research, Elsevier, vol. 155(PB).

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