IDEAS home Printed from https://ideas.repec.org/a/ids/gbusec/v12y2010i3p171-195.html
   My bibliography  Save this article

Dynamic capabilities for strategic green advantage: green electricity purchasing in North American firms, SMEs, NGOs and agencies

Author

Listed:
  • Travis Gliedt
  • Paul Parker

Abstract

North American businesses, social economy organisations and government agencies are tackling the challenges of declining non-renewable energy resources and climate change by voluntarily purchasing green electricity (GE). This study uses a survey of 213 organisations that voluntarily purchase GE to test the influence of green institutional and green resource-based factors on the purchase decision. Components of green institutional theory and the green resource-based view of the firm were found to have only a secondary or indirect influence on the voluntary decision to purchase GE. In contrast, the overwhelming importance attributed by respondents to the role of champions suggests that internal agency should be incorporated into future studies examining voluntary environmental decisions from an organisational perspective. The dynamic capabilities process, defined as the interaction between champions and environmental structures, can generate strategic green advantage if champions use environmental structures to emphasise: 1) environmental benefits; 2) marketing and green image benefits; 3) the GE purchase as a hedge against fossil-fuel price uncertainty.

Suggested Citation

  • Travis Gliedt & Paul Parker, 2010. "Dynamic capabilities for strategic green advantage: green electricity purchasing in North American firms, SMEs, NGOs and agencies," Global Business and Economics Review, Inderscience Enterprises Ltd, vol. 12(3), pages 171-195.
    • Handle: RePEc:ids:gbusec:v:12:y:2010:i:3:p:171-195
    as

    Download full text from publisher

    File URL: http://www.inderscience.com/link.php?id=34892
    Download Restriction: Access to full text is restricted to subscribers.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Yu-Shan Chen & Yu-Hsien Lin & Ching-Ying Lin & Chih-Wei Chang, 2015. "Enhancing Green Absorptive Capacity, Green Dynamic Capacities and Green Service Innovation to Improve Firm Performance: An Analysis of Structural Equation Modeling (SEM)," Sustainability, MDPI, vol. 7(11), pages 1-19, November.
    2. Abdelmohsen A. Nassani & Asad Javed & Magdalena Radulescu & Zahid Yousaf & Carmen Gabriela Secara & Claudia Tolea, 2022. "Achieving Green Innovation in Energy Industry through Social Networks, Green Dynamic Capabilities, and Green Organizational Culture," Energies, MDPI, vol. 15(16), pages 1-12, August.
    3. Claudia Patricia Maldonado-Erazo & José Álvarez-García & María de la Cruz del Río-Rama & Ronny Correa-Quezada, 2020. "Corporate Social Responsibility and Performance in SMEs: Scientific Coverage," Sustainability, MDPI, vol. 12(6), pages 1-26, March.
    4. Gliedt, Travis & Hoicka, Christina E., 2015. "Energy upgrades as financial or strategic investment? Energy Star property owners and managers improving building energy performance," Applied Energy, Elsevier, vol. 147(C), pages 430-443.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ids:gbusec:v:12:y:2010:i:3:p:171-195. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sarah Parker (email available below). General contact details of provider: http://www.inderscience.com/browse/index.php?journalID=168 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.