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Use Of Digital Signals As A University Community Support, Uso De La Senalizacion Digital Como Apoyo A Una Comunidad Universitaria

Author

Listed:
  • Jose Manuel Valencia-Moreno
  • Javier Fermin Padilla Sanchez
  • Oscar Ricardo Osorio Cayetano
  • Rodolfo Alan Martinez Rodriguez
  • Sergio Ramses Razo Pelatos

Abstract

This paper describes how to use digital signage as a means of audiovisual media to support students and teachers at a public university in substantive academic activities. A prototype is created in which content management is achieved through Media Droid. The deployment is strategically located in LED TVs which disseminate topics of interest are implemented as: academic mobility; social service; extension and binding; employment exchange; and school processes (registration, re-registration, schedules)

Suggested Citation

  • Jose Manuel Valencia-Moreno & Javier Fermin Padilla Sanchez & Oscar Ricardo Osorio Cayetano & Rodolfo Alan Martinez Rodriguez & Sergio Ramses Razo Pelatos, 2016. "Use Of Digital Signals As A University Community Support, Uso De La Senalizacion Digital Como Apoyo A Una Comunidad Universitaria," Revista Global de Negocios, The Institute for Business and Finance Research, vol. 4(4), pages 95-102.
    • Handle: RePEc:ibf:rgnego:v:4:y:2016:i:4:p:95-102
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    More about this item

    Keywords

    Digital Signage; Media; Smart Ads;
    All these keywords.

    JEL classification:

    • I23 - Health, Education, and Welfare - - Education - - - Higher Education; Research Institutions

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