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Storytelling And Career Narratives In Organizations

Author

Listed:
  • Susan J. Kowalewski
  • Lauren Waukau-Villagomez

Abstract

Storytelling has a history as old as Aristotle and many cultures today have an oral tradition. Children grow up with stories, golfers entertain with accounts of wins and losses on the course, parents use them to regale the good old days. The use of storytelling in organizations has experienced significant growth during the last decade assisting in change management, formulation of short and long term strategy formation, and rightsizing (to name a few functional areas). This paper presents a brief history of storytelling, the uses in organizations, as well as an explanation of career narratives and how they can be utilized by both individuals and organizations to tell their story.

Suggested Citation

  • Susan J. Kowalewski & Lauren Waukau-Villagomez, 2011. "Storytelling And Career Narratives In Organizations," Global Journal of Business Research, The Institute for Business and Finance Research, vol. 5(4), pages 83-92.
    • Handle: RePEc:ibf:gjbres:v:5:y:2011:i:4:p:83-92
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    Citations

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    Cited by:

    1. Susan J. Kowalewski, 2013. "Storytelling: An Integral Facet in Organizations," International Journal of Business and Social Research, LAR Center Press, vol. 3(3), pages 51-54, March.
    2. Lu Bostanli & Andre Habisch, 2023. "Narratives as a Tool for Practically Wise Leadership," Humanistic Management Journal, Springer, vol. 8(1), pages 113-142, April.

    More about this item

    Keywords

    storytelling; career narratives; organizations; Native American;
    All these keywords.

    JEL classification:

    • Z00 - Other Special Topics - - General - - - General

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