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New Challenges And Key Success Factors For Project Management

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  • BALCOU, Anais

Abstract

The main purpose of this study is to highlight the key success factors of project management and examine the relationships between the new challenges facing companies due to globalization and the way they have to adapt their way of managing projects due to those shifts. This study also aims how managers and the whole organization structure play a huge role in the project management process and decisions and how they can strongly influence the outcomes. Despite the increasing use of project management within organizations, an attendant poor rate of success among these projects has been observed. To face those problems, companies and more accurately managers need to understand the key factors of success to lead projects and reach success. Furthermore, they also need to understand the new challenges of managing projects in order to build a more suitable and a stronger strategy adapted to the internal and external environment.

Suggested Citation

  • BALCOU, Anais, 2013. "New Challenges And Key Success Factors For Project Management," Holistic Marketing Management Journal, Holistic Marketing Management, vol. 3(3), pages 06-09, November.
    • Handle: RePEc:hmm:journl:v:3:y:2013:i:3:p:10-19
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    More about this item

    Keywords

    Project management; success; failure factors; project success; organizational structure and culture; project manager;
    All these keywords.

    JEL classification:

    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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