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Considerations Regarding The Methodology Of Analysis And Performance Evaluation For Romanian Small And Medium Enterprises Based On Knowledge

  • ENUSI, Mariana
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    The key-factor in profitability of the small and medium enterprises based on knowledge is the intellectual capital and non-corporal actives of those. The empirical formers studies confirm that the intellectual capital has a great impact to the performances of the small and medium enterprises based on knowledge. The aim of this article is to exam the inter-relations and inter-actions between the components of the intellectual capital and the non-corporal actives in the process of evaluation the performances of the enterprises based on knowledge that is a competitive sustainable advantage. These are basic for help the decisions of the management o allocate resources and the decision of the investors regarding the correlation between value and price.

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    Article provided by Holistic Marketing Management in its journal Holistic Marketing Management.

    Volume (Year): 1 (2011)
    Issue (Month): 4 (December)
    Pages: 56-62

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    Handle: RePEc:hmm:journl:v:1:y:2011:i:4:p:56-62
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