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The Business Plan in the Context of Corporate Entrepreneurship: A Literature Review

Author

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  • Sara Cerdeira

    (Faculdade de Economia da Universidade de Coimbra)

Abstract

Business planning is seen by some authors as an important step in the entrepreneurial process, supporting companies in business development. However, there is no unanimity about the importance of the business plan, since both benefits and costs arise from business planning. This paper intends to contribute to this debate by analyzing the business plan in the context of corporate entrepreneurship through a literature review. Since business planning requires the spending of company’s resources but helps the company obtain financing, our analysis leads to the conclusion that business planning may be like an investment, that is, it is necessary to spend resources to gain more resources and, hence, the choice of the company to plan will depend on its evaluation of whether the funding obtained will surpass the resources spent.

Suggested Citation

  • Sara Cerdeira, 2018. "The Business Plan in the Context of Corporate Entrepreneurship: A Literature Review," Notas Económicas, Faculty of Economics, University of Coimbra, issue 46, pages 99-115, July.
    • Handle: RePEc:gmf:journl:y:2017:i:45:p:99:115
    DOI: 10.14195/2183-203X_46_5
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    More about this item

    Keywords

    Entrepreneurship; Corporate entrepreneurship; Entrepreneurial process; Business plan.;
    All these keywords.

    JEL classification:

    • D01 - Microeconomics - - General - - - Microeconomic Behavior: Underlying Principles
    • C70 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory - - - General
    • B41 - Schools of Economic Thought and Methodology - - Economic Methodology - - - Economic Methodology

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