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Demand and Supply Integration: The Key to World-Class Demand Forecasting by Mark A. Moon

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  • John Mello

Abstract

In his review of MoonÕs new book, Mello covers several of the authorÕs topics: DSI vs. S&OP, the importance of collaboration, the framework of a well-run DSI process, and the implementation of DSI across a supply chain, as well as suggesting the target audience for MoonÕs bookÑ-business professionals who manage demand-forecasting processes, practicing managers, and VPs and C-level executives. Copyright International Institute of Forecasters, 2013

Suggested Citation

  • John Mello, 2013. "Demand and Supply Integration: The Key to World-Class Demand Forecasting by Mark A. Moon," Foresight: The International Journal of Applied Forecasting, International Institute of Forecasters, issue 31, pages 35-37, Fall.
    • Handle: RePEc:for:ijafaa:y:2013:i:31:p:35-37
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