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Negotiating The Offer Of Services


  • Nicoleta GRIDEANU

    () (Spiru Haret University, Faculty of Management, Romania)


    () (Spiru Haret University, Faculty of Law and Public Administration, Romania)


Negotiation is a fascinating process, which has been used since ancient times. In the confrontation between parties, negotiating means bringing arguments and evidence in an honourable way, making claims and objections, concessions and compromises in order to avoid destroying relationships and open conflicts. Negotiation allows the creation, maintenance or development of interpersonal and social relationships as well as a working business relationship. There are organizations that devote their entire activity to train their personnel to use negotiation. The most important thing is that at some point we all find ourselves in a certain position and from here to the final result is the art of negotiation. We call it art because it may not be called otherwise due to the use of force or nerves.

Suggested Citation

  • Nicoleta GRIDEANU & Ana MUNTEANU, 2013. "Negotiating The Offer Of Services," Review of General Management, Spiru Haret University, Faculty of Management Brasov, vol. 18(2), pages 98-107, November.
  • Handle: RePEc:fmb:journl:v:18:y:2013:i:2:p:98-107

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    argument; compromise; demand; offer; objection; transaction;

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing


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