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Dal prodotto turistico allo sviluppo locale delle aree rurali: il caso di civita di Bagnoregio

Author

Listed:
  • Clara Cicatiello
  • Giulia Avolio
  • Silvio Franco
  • Marco Valente

Abstract

Il turismo nelle aree rurali pu? rappresentare una vera e propria leva di sviluppo territoriale di lungo periodo. Con la domanda turistica sempre pi? orientata verso un "turismo dell?esperienza", per?, la governance della destinazione ? fondamentale e richiede un sistema di gestione in grado di integrare le componenti del sistema locale in un?offerta unica, che valorizzi le vocazioni e gli aspetti competitivi del territorio. In questo lavoro, partendo dal caso di un progetto riqualificazione turistica del borgo di Civita di Bagnoregio, si discuter? del ruolo della governance nella gestione delle destinazioni turistiche, analizzando come gli enti pubblici possono agire da promotori e facilitatori di questo processo, amplificando le ricadute sullo sviluppo socio-economico di tutta l?area rurale circostante.

Suggested Citation

  • Clara Cicatiello & Giulia Avolio & Silvio Franco & Marco Valente, 2014. "Dal prodotto turistico allo sviluppo locale delle aree rurali: il caso di civita di Bagnoregio," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2014(4), pages 39-62.
    • Handle: RePEc:fan:mcmcmc:v:html10.3280/mc2014-004004
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    References listed on IDEAS

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    1. Lucia Maria Della & Federica Buffa, 2011. "Il ruolo dell?attore pubblico e della destination management organisation nel marketing delle destinazioni community-type . Uno studio esplorativo," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2011(4), pages 63-80.
    2. Silvia Marzetti & R. Mosetti, 2005. "Social Carrying Capacity of Mass Tourist Sites: Theoretical and Practical Issues about its Measurement," Working Papers 2005.144, Fondazione Eni Enrico Mattei.
    3. Brandolini, S. Marzetti Dall'Aste & Mosetti, R., 2005. "Social Carrying Capacity of Mass Tourist Sites: Theoretical and Practical Issues about its Measurement," Natural Resources Management Working Papers 12154, Fondazione Eni Enrico Mattei (FEEM).
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