IDEAS home Printed from
   My bibliography  Save this article

Alimentazione, salute e benessere del consumatore: da determinanti di scelta ad opportunità di mercato


  • Azzurra Annunziata
  • Rosa Misso


The main aim of this paper is to analyse how time has modified the concept of food safety risk for consumers, determining, both, new regulatory developments, particularly related to information and consumer protection, and new market opportunities that facilitate the introduction of innovative products, including functional foods. Subsequently the work provides a brief review of the literature on consumers attitudes towards functional foods as a preamble to the empirical part of the study, where the results of a direct survey are presented in order to offer some indications to developers and marketers as well as government bodies that are interested in designing consumer communication strategies and effective health programs. The final section concludes with a discussion of the implications of the results and suggests some future research avenues.

Suggested Citation

  • Azzurra Annunziata & Rosa Misso, 2010. "Alimentazione, salute e benessere del consumatore: da determinanti di scelta ad opportunità di mercato," ECONOMIA AGRO-ALIMENTARE, FrancoAngeli Editore, vol. 12(1), pages 119-135.
  • Handle: RePEc:fan:ecaqec:v:html10.3280/ecag2010-001007

    Download full text from publisher

    File URL:
    Download Restriction: Single articles can be downloaded buying download credits, for info:

    As the access to this document is restricted, you may want to search for a different version of it.


    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.

    Cited by:

    1. Azzurra Annunziata, 2013. "Il contributo dei modelli di consumo responsabili al perseguimento della sostenibilità del benessere," RIVISTA DI STUDI SULLA SOSTENIBILITA', FrancoAngeli Editore, vol. 2013(1), pages 191-210.

    More about this item

    JEL classification:

    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • D18 - Microeconomics - - Household Behavior - - - Consumer Protection
    • I10 - Health, Education, and Welfare - - Health - - - General
    • Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:fan:ecaqec:v:html10.3280/ecag2010-001007. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Angelo Ventriglia). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.