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Competitive Potential of Trade Organization: Theoretical and Methodological Foundations of Formation and Realization

Author

Listed:
  • Nadezhda A. Serebryakova
  • Sergey V. Semenenko
  • Natalya V. Grishchenko
  • Tamara Y. Ulchenko

Abstract

Problematics of competitive potential of organization does not have any multi-disciplinary limitations of research. Study of competitive potential in connection with factors of its formation and conditions for realization, including competition, competitiveness, and competitive advantages of organization, was conducted by many scientists. At that, in view of sectorial specifics, there is domination of works devoted to study of competitive potential of production, not trade, organizations. Idea of sense, content, and structure of competitive potential, factors and conditions of its dynamics are not characterized by integrity of opinions, which leads to necessity for specification of theoretical aspects of formation of competitive potential. Methodology of study of competitive potential of organization in part of substantiation of evolutional approach and development of methodological tools which ensure its realization in analytical practice requires further development. Trade organizations have a need for concept and tools of development of competitive potential which correspond to modern realia of development of competitive relations in consumers market. These problems on the whole determine hypothesis of research and predetermined formulation of its goal and tasks. The purpose of the research consists in setting and solving scientific problem in the sphere of specification of theoretical aspects of formation of competitive potential in regard to specifics of activities of trade organizations, development of methodology, and methodological provision of its study, concept, and tools of development. In the conducted research, the authors distinguish the main aspects of treatment of competitive potential of organization and perform structuring of competitive potential of trade organization and determined conditions for provision of its dynamics; methodological approaches to study of competitive potential of organization are generalized, and evolutional approach and its methodological instrumentarium are substantiated; factors and conditions of realization of competitive potential of trade organizations are studied. Recommendations, formulated in the article, could be used for solving problems related to creation of new competitive advantages of enterprises and their effective realization.

Suggested Citation

  • Nadezhda A. Serebryakova & Sergey V. Semenenko & Natalya V. Grishchenko & Tamara Y. Ulchenko, 2016. "Competitive Potential of Trade Organization: Theoretical and Methodological Foundations of Formation and Realization," European Research Studies Journal, European Research Studies Journal, vol. 0(2), pages 3-11.
    • Handle: RePEc:ers:journl:v:xix:y:2016:i:2:p:3-11
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    Cited by:

    1. O.Yu. Gavel & A.Yu. Usanov & V.I. Barilenko & V.V. Rokotyanskaya & N.V. Valuiskov, 2018. "Methodological Basis for Justification of the Risk-Oriented Strategy Development: The Case of a Grain Trading Company," European Research Studies Journal, European Research Studies Journal, vol. 0(Special 2), pages 312-322.
    2. Nurlina & T. Muhyiddin & Kgs & M. Sobri & Yunisvita & Liliana & Muhammad Farhan, 2017. "Fertility, Urbanization and Underemployment," European Research Studies Journal, European Research Studies Journal, vol. 0(4B), pages 600-608.
    3. Aleksandr Victorovich Sigarev & Mikhail Evgenievich Kosov & Olga Borisovna Buzdalina & Roman Alexeevich Alandarov & Inna Nikolaevna Rykova, 2018. "The Role of Chains in the Russian Retail Sector," European Research Studies Journal, European Research Studies Journal, vol. 0(1), pages 542-554.
    4. V.Yu. Chernova & B.A. Kheyfets, 2018. "Tools for Estimating the Effectiveness of Import-Substituting Modernization: Case in the Agriculture of Russia," European Research Studies Journal, European Research Studies Journal, vol. 0(3), pages 179-191.
    5. Galina Mikhailovna Zinchuk & Marina Yegorovna Anokhina & Alexe&#; Vladimirovich Yashkin & Svetlana Arkadievna Petrovskaya, 2017. "Food Security of Russia in the Context of Import Substitution," European Research Studies Journal, European Research Studies Journal, vol. 0(3A), pages 371-382.
    6. O.V. Yamova & M.S. Maramygin & I.V. Sharova & J.N. Nesterenko & N.V. Sobina, 2018. "Integral Valuation of an Enterprise’s Competitiveness in the Industrial Economy," European Research Studies Journal, European Research Studies Journal, vol. 0(Special 2), pages 777-787.
    7. Nadezhda Vasilievna Sedova & Nikolay Nikolaevich Gagiev & Dariya Mikhailovna Melnikova, 2017. "Role of Agricultural Import Substitution Policy in Ensuring Food Safety of the Country," European Research Studies Journal, European Research Studies Journal, vol. 0(2B), pages 251-260.
    8. M. Kameneva & G. Lukyanova & D. Tavberidze, 2018. "Foreign Relations and Inter-Civilizational Interaction from a Social-Political Perspective: The Case of Russia, Iran and Egypt," European Research Studies Journal, European Research Studies Journal, vol. 0(2), pages 499-513.
    9. B.A. Kheyfets & V.Yu. Chernova2, 2018. "Adaptation of Market Strategies of TNCs in Russia," European Research Studies Journal, European Research Studies Journal, vol. 0(3), pages 192-205.
    10. Natalya Aleksandrovna Rubtsova & Anna Vitalievna Baychik & Sergey Borisovich Nikonov & Natalia Vladimirovna Bakirova & Tatiana Valerievna Belenkova, 2017. "Structural Models of the Consumer Goods Industry in China, Turkey and Italy," European Research Studies Journal, European Research Studies Journal, vol. 0(4A), pages 632-650.
    11. Mona Minarosa, 2018. "The Principles of International Trade Contract as Reference of Indonesian Contract Law," European Research Studies Journal, European Research Studies Journal, vol. 0(2), pages 514-526.
    12. M.P. Loginov & E.E. Noeva & G.A. Volkovitckaia & A.A. Murinovich & A.I. Serebrennikova, 2018. "Competitiveness-based Typology of the Russian Regions," European Research Studies Journal, European Research Studies Journal, vol. 0(Special 2), pages 787-796.

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