Language and Power Relations on Islamic Identity in the Linguistic Landscape of Gresik City, East Java

The objective of this research is to describe the social facts of language and power in the linguistic landscape in Gresik, East Java, Indonesia. This study applies a qualitative design to descriptively examine phenomena in the realm of shake agents, in this case the government in this case the government and society. LL studies and ethnographic studies are used for the purposes of studying the social context to direct deeper discussion. Data gathering is done by documenting public areas and observing people’s attitudes. From the results of observations and studies of meaning as well as observations of the context of power, an explanation is obtained that there are information functions and commercial functions displayed in LL. Authorization in language is carried out by using terms that show that Islamic identity is attached to the area and gives a view of the value of blessing and sanctity. This encourages the tourism industry. Educatively, LL is important for knowledge about history in the younger generation. In LL, it is described the government’s efforts, beliefs, and the expansion of people’s language attitudes which also use the same paradigm as the use of phrases and words that refer to Islamic nuances. From this research, we can understand that a social paradigm, including religion, is used for various purposes according to how the belief exists. Impact appears as a result of direction. This form of direction uses language. Language is the power to shape views that produce greater impact.