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Models for the internationalization of the business: a diversity-based approach


  • Victor DANCIU

    (Academy of Economic Studies, Bucharest, Romania)


Every time a company goes international, it could confront the complex conglomerate of various conditions and trends of the environment and its own status. This paper aims to propose a systematic analysis of different problems of the internationalization of the company and based on the results, it suggests a new solution. Various aspects of the internationalization are to be found in the numerous models included in the specialized literature. These models could be grouped in progressive models, contingency models and interactive models depending on the main criterion of each category. The results of this analysis represent reference points for those who are interested in the topic concerning the internationalization of the company because they offer solutions.

Suggested Citation

  • Victor DANCIU, 2012. "Models for the internationalization of the business: a diversity-based approach," Management & Marketing, Economic Publishing House, vol. 7(1), Spring.
  • Handle: RePEc:eph:journl:v:7:y:2012:i:1:n:3

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    Cited by:

    1. Elena-Madalina VATAMANESCU & Vlad-Andrei ALEXANDRU, 2014. "Economic and Risk Analyses for SMEs Internationalization Projects. A Preliminary Insight on the Rationale of Business Consulting Firms," Management Dynamics in the Knowledge Economy Journal, College of Management, National University of Political Studies and Public Administration, vol. 2(4), pages 57-70, April.
    2. repec:scm:ecofrm:v:6:y:2017:i:3:p:13 is not listed on IDEAS


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