IDEAS home Printed from https://ideas.repec.org/a/eme/srjpps/v11y2015i4p658-676.html
   My bibliography  Save this article

Explaining the environmentally-sustainable consumer behavior: a social capital perspective

Author

Listed:
  • Marigold G. Castaneda
  • Carmelita P. Martinez
  • Rodilina Marte
  • Banjo Roxas

Abstract

Purpose - – The purpose of this study is to examine the effects of social capital within a community on the adoption of consumer eco-behaviour or environmentally sustainable behaviour of consumers. The authors draw on the behavioural perspective model (BPM) of consumer behaviour and social capital theory in arguing that social capital shapes a consumer’s knowledge of environmental issues and pro-environmental attitudes, which in turn influence a consumer’s perceived capability to engage in eco-behaviour. Design/methodology/approach - – This study uses partial least squares approach to structural equation modelling of survey data involving 1,044 consumers in the Philippines. It involves testing of a measurement model to examine the validity and reliability of the constructs used in the study. This is followed by testing of the structural models to test the hypothesised relationships of the constructs. Findings - – The results suggest the substantive influence of social capital on environmental knowledge, pro-environmental attitudes and eco-capability. Both knowledge and attitudes have positive effects on eco-capability, which in turn positively shapes eco-behaviour. Research limitations/implications - – Future studies can examine how social capital as a multi-dimensional construct impacts context-specific consumer behaviour. Practical implications - – Social and environmental marketing may focus on social network activation to encourage eco-behaviours of consumers. Social implications - – Findings highlight the role of social capital within one’s community as a resource channel to encourage environmentally responsible consumer behaviour. Originality/value - – The study extends the BPM by offering a social capital view as a more nuanced explanation of consumer eco-behaviour.

Suggested Citation

  • Marigold G. Castaneda & Carmelita P. Martinez & Rodilina Marte & Banjo Roxas, 2015. "Explaining the environmentally-sustainable consumer behavior: a social capital perspective," Social Responsibility Journal, Emerald Group Publishing, vol. 11(4), pages 658-676, October.
  • Handle: RePEc:eme:srjpps:v:11:y:2015:i:4:p:658-676
    as

    Download full text from publisher

    File URL: http://www.emeraldinsight.com/10.1108/SRJ-02-2014-0019?utm_campaign=RePEc&WT.mc_id=RePEc
    Download Restriction: Access to full text is restricted to subscribers

    As the access to this document is restricted, you may want to search for a different version of it.

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Murat Okumah & Julia Martin-Ortega & Paula Novo & Pippa J. Chapman, 2020. "Revisiting the Determinants of Pro-Environmental Behaviour to Inform Land Management Policy: A Meta-Analytic Structural Equation Model Application," Land, MDPI, Open Access Journal, vol. 9(5), pages 1-33, April.
    2. Abbas Mardani & Dalia Streimikiene & Edmundas Kazimieras Zavadskas & Fausto Cavallaro & Mehrbakhsh Nilashi & Ahmad Jusoh & Habib Zare, 2017. "Application of Structural Equation Modeling (SEM) to Solve Environmental Sustainability Problems: A Comprehensive Review and Meta-Analysis," Sustainability, MDPI, Open Access Journal, vol. 9(10), pages 1-65, October.
    3. Felix Hinnüber & Marek Szarucki & Katarzyna Szopik-Depczyńska, 2019. "The Effects of a First-Time Experience on the Evaluation of Battery Electric Vehicles by Potential Consumers," Sustainability, MDPI, Open Access Journal, vol. 11(24), pages 1-25, December.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eme:srjpps:v:11:y:2015:i:4:p:658-676. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Louise Lister). General contact details of provider: http://www.emeraldinsight.com .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.