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Good to great: lessons for managers

Author

Listed:
  • Greg Filbeck
  • Raymond Gorman
  • Diane Parente
  • Xin Zhao

Abstract

Purpose - Jim Collins'Good to Greatis but one of many popular press books on management. In his book, Collins discusses the keys to success for today's corporations. Many managers flocked to bookstores to discover what they might be missing in making their organization great. This paper aims to use methodologies more commonly found in the finance literature to validate the results of Collins' study. Design/methodology/approach - This paper uses methodologies more commonly found in finance literature (e.g. event study methodology, Fama‐French three‐factor model with momentum, buy‐and‐hold abnormal returns) to validate the results of Collins' study. Findings - The results show that theGood to Greatfirms had unexceptional performance when compared to other benchmark lists of firms, on anex‐anteorex‐postbasis. Practical implications - From a management perspective, the advice that one might obtain fromGood to Greatshould be carefully examined by managers before they implement it, only to find that great is not really so great. Originality/value - The paper is original in its methodological design and is valuable to managers who are seeking advice for opportunities that enhance shareholder wealth.

Suggested Citation

  • Greg Filbeck & Raymond Gorman & Diane Parente & Xin Zhao, 2010. "Good to great: lessons for managers," Management Research Review, Emerald Group Publishing Limited, vol. 33(12), pages 1187-1208, November.
    • Handle: RePEc:eme:mrrpps:v:33:y:2010:i:12:p:1187-1208
    DOI: 10.1108/01409171011092220
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