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La revolución digital en el sector turístico. Oportunidad para el turismo en España

Author

Listed:
  • Adrián Más Ferrando

    (Universidad de Alicante)

  • Ana B. Ramón Rodríguez

    (Universidad de Alicante)

  • Patricia Aranda Cuéllar

    (Universidad de Alcalá)

Abstract

The traditional tourist industry is experiencing a penultimate industrial revolution that requires not only a process of continuous adaptation by the agents involved, but also an analysis of its consequences. The tourism sector in Spain is a fundamental pillar in its economy and employment. However, we are facing a sector that does not create its own innovation, making Spanish tourism specialization vulnerable and dependent. This work aims to analyse the current state of Spanish tourism and the technological challenge faced by its comparative advantages when threatened by the new disruptive competitors that base their business model on new artificial intelligence technologies and on the platform economy, having these agents the ability to change the supply and demand of the sector.

Suggested Citation

  • Adrián Más Ferrando & Ana B. Ramón Rodríguez & Patricia Aranda Cuéllar, 2020. "La revolución digital en el sector turístico. Oportunidad para el turismo en España," EKONOMIAZ. Revista vasca de Economía, Gobierno Vasco / Eusko Jaurlaritza / Basque Government, vol. 98(03), pages 229-251.
    • Handle: RePEc:ekz:ekonoz:2020310
    as

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    More about this item

    Keywords

    digitalización; economía de plataforma; economía del turismo; economía digital; inteligencia artificial;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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