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Seyircilerin Profesyonel Futbol Musabakalarina Katilim Kararini Etkileyen Degiskenler Uzerine Bir Inceleme

Author

Listed:
  • R.Timucin GENCER

    (Ege Universitesi)

  • Ali AYCAN

    (Abant Izzet Beysal Universitesi)

Abstract

Seyirciler spor endustrisinin onemli bir bolumudur. Dolayisiyla seyircilerin spor etkinliklerine katilim kararlarini etkileyen degiskenlerin belirlenmesi spor endustrisinin gelisimini surdurebilmesi acisindan onemlidir. Bu calismanin amaci, seyircilerin Turkiye’de profesyonel futbol musabakalarina katilim (seyirci olarak) kararlarini etkileyen degiskenlerin belirlenmesinde kullanilabilecek bir olcum araci gelistirmektir. Arastirmaya iki farkli ligde oynanan iki musabakada yer alan seyirciler (n= 267) katilmistir. Kapsam gecerliligi calismasina dort uzman katilmistir. veriler, profesyonel futbol musabakasi seyircilerine uygulanan 24 maddeden olusan olcek ile toplanmis ve analiz edilerek 6 farkli boyut, onem sirasina gore, Fiziksel Cevre (FC), Rakip Takim (RT), Tuttugum Takim (TT), Programin Uygunlugu (PU), Musabakanin Cazibesi (MC), Toplumsallasma Firsati (TF) olarak adlandirilmistir. Seyircilerin profesyonel futbol musabakalarina katilim kararini etkileyen bilesenler arasinda Tuttugum Takim, en onemli bilesen olarak saptanmistir.

Suggested Citation

  • R.Timucin GENCER & Ali AYCAN, 2008. "Seyircilerin Profesyonel Futbol Musabakalarina Katilim Kararini Etkileyen Degiskenler Uzerine Bir Inceleme," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, vol. 8(2), pages 771-783.
    • Handle: RePEc:ege:journl:v:8:y:2008:i:2:p:771-783
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    JEL classification:

    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising

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