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Stability of preferences for ecosystem damage prevention: Evidence from a test-retest over five years

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  • Ørbeck, Martin
  • Lindhjem, Henrik
  • Kipperberg, Gorm
  • Loureiro, Maria

Abstract

The stability of people’s preferences for ecosystem services over long time periods remains underexplored. We examine the dynamics of willingness to pay (WTP) to prevent coastal ecosystem damage using two identical contingent valuation surveys administered to a high-quality Norwegian panel in 2015 and 2020. The 2020 sample includes new respondents and re-testers, yielding a large test-retest sample across a five-year period. We find evidence that neither mean WTP nor underlying preferences are temporally stable. Comparing the 2015 sample to new respondents in 2020, we estimate an increase in WTP driven by heterogeneity in both respondent characteristics and preference parameters. A modest decrease in WTP is estimated for the test-retest sample, which we ascribe to shifting preferences. Investigation of respondent-level dynamics in WTP highlights potential mechanisms behind the negative preference shift. Our study highlights important factors to consider when transferring stated preferences across long time periods, and demonstrates the need for future research on how environmental preferences evolve over time.

Suggested Citation

  • Ørbeck, Martin & Lindhjem, Henrik & Kipperberg, Gorm & Loureiro, Maria, 2026. "Stability of preferences for ecosystem damage prevention: Evidence from a test-retest over five years," Resource and Energy Economics, Elsevier, vol. 86(C).
  • Handle: RePEc:eee:resene:v:86:y:2026:i:c:s0928765526000187
    DOI: 10.1016/j.reseneeco.2026.101569
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    JEL classification:

    • H41 - Public Economics - - Publicly Provided Goods - - - Public Goods
    • Q25 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Renewable Resources and Conservation - - - Water
    • Q51 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Valuation of Environmental Effects
    • Q53 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Air Pollution; Water Pollution; Noise; Hazardous Waste; Solid Waste; Recycling
    • Q57 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Ecological Economics
    • Q58 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environmental Economics: Government Policy

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