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A case study of production expansion planning in a soft-drink manufacturing company


  • Cheng, TCE
  • Chiu, CB


This paper discusses the problem of production expansion planning in a soft-drink manufacturing company. We first formulate the problem as a large-scale transportation problem by making some realistic simplifications. We then program the transportation algorithm on a spreadsheet software to help solve the problem on a microcomputer. Through this case study we demonstrate how some standard OR technique can be combined with low-cost microcomputers to become an effective management tool to handle complex management decision problems.

Suggested Citation

  • Cheng, TCE & Chiu, CB, 1988. "A case study of production expansion planning in a soft-drink manufacturing company," Omega, Elsevier, vol. 16(6), pages 521-532.
  • Handle: RePEc:eee:jomega:v:16:y:1988:i:6:p:521-532

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