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Tell me a story: Using creative writing in introductory accounting courses to enhance and assess student learning

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  • Krom, Cynthia L.
  • Williams, Satina V.

Abstract

Low student motivation, apprehension and anxiety towards accounting, and diversity in learning styles are a few incentives for employing non-traditional tools for teaching introductory accounting courses. Three modes of storytelling – fairy tales, fables, and poetry – are used in financial and managerial accounting courses to enhance and assess student learning. We find the storytelling exercises give us good insight as to whether students genuinely understand course content. Students indicate that storytelling helps them to understand accounting concepts and make the course more fun. Assignment outcomes have been used at conferences and campus events and have generated conversations about accounting beyond business faculty.

Suggested Citation

  • Krom, Cynthia L. & Williams, Satina V., 2011. "Tell me a story: Using creative writing in introductory accounting courses to enhance and assess student learning," Journal of Accounting Education, Elsevier, vol. 29(4), pages 234-249.
    • Handle: RePEc:eee:joaced:v:29:y:2011:i:4:p:234-249
    DOI: 10.1016/j.jaccedu.2012.06.003
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    References listed on IDEAS

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    1. Rosina Mladenovic, 2000. "An investigation into ways of challenging introductory accounting students' negative perceptions of accounting," Accounting Education, Taylor & Francis Journals, vol. 9(2), pages 135-155.
    2. Aldónio Ferreira & Andrijani Santoso, 2008. "Do students’ perceptions matter? A study of the effect of students’ perceptions on academic performance," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 48(2), pages 209-231, June.
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    Cited by:

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    2. Aaltola, Pasi & Manninen, Ari, 2021. "Drawing the premises for personalized learning: Illustrations of management and accounting," Journal of Accounting Education, Elsevier, vol. 54(C).
    3. Grimm, Stephanie Dehning & Blazovich, Janell L., 2016. "Developing student competencies: An integrated approach to a financial statement analysis project," Journal of Accounting Education, Elsevier, vol. 35(C), pages 69-101.
    4. Apostolou, Barbara & Dorminey, Jack W. & Hassell, John M. & Watson, Stephanie F., 2013. "Accounting education literature review (2010–2012)," Journal of Accounting Education, Elsevier, vol. 31(2), pages 107-161.
    5. Young, Sam, 2014. "Making leadership cases impactful: a comparison of teaching methods," Thesis Commons a49cv, Center for Open Science.

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