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Sportsbooks and politicians: Place your bet!: Teaching note

Author

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  • Raventós, Pedro
  • Zolezzi, Sandro

Abstract

This case exposes students to strategy issues for an electronic business that is subject to a particularly complex set of laws and regulations. This note explains the teaching objectives of the case and how to use the case in class. Instructors can organize its discussion around four questions which guide the students from the analysis of the industry and a characterization of different forms of competition in sports gambling, to the strategy of BetonSports and the political calculations that serve as basis for this strategy. A more complete teaching guide is available from the authors upon request.

Suggested Citation

  • Raventós, Pedro & Zolezzi, Sandro, 2011. "Sportsbooks and politicians: Place your bet!: Teaching note," Journal of Business Research, Elsevier, vol. 64(3), pages 306-308, March.
    • Handle: RePEc:eee:jbrese:v:64:y:2011:i:3:p:306-308
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    Cited by:

    1. Brenes, Esteban R. & Metzger, Michael & Requena, Bernardo, 2011. "Strategic management in Latin America: Issues and assessment," Journal of Business Research, Elsevier, vol. 64(3), pages 231-235, March.

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