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ESG in the headlines: Media-driven reputational risk and stock performance

Author

Listed:
  • Zhou, Bole
  • Ge, Wanjun

Abstract

This study examines the impact of environmental, social, and governance (ESG) reputational risks on stock performance. We use a unique dataset of media-driven ESG reputational risk indicators, covering 4963 Chinese firms from 2009 to 2023. On average, a one-standard-deviation increase in ESG reputational risks is associated with a 4.5 % decrease in simple stock returns, a 14.5 % reduction in excess stock returns relative to the market index, and a 12.2 % decline in excess stock returns compared to peer firms of similar size. These negative effects contradict the traditional risk-return relationship predicted by risk premium theory. Further analysis identifies reduced investor confidence and tighter financing constraints as key mechanisms through which ESG reputational risks negatively affect stock returns. Heterogeneity analyses indicate that the negative impact is more pronounced for firms in non-pollution-intensive industries, those facing financing difficulties, and those exposed to environment-related reputational risks.

Suggested Citation

  • Zhou, Bole & Ge, Wanjun, 2025. "ESG in the headlines: Media-driven reputational risk and stock performance," Global Finance Journal, Elsevier, vol. 66(C).
  • Handle: RePEc:eee:glofin:v:66:y:2025:i:c:s1044028325000547
    DOI: 10.1016/j.gfj.2025.101127
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    More about this item

    Keywords

    ESG reputational risk; Stock return; Investor confidence; Media coverage;
    All these keywords.

    JEL classification:

    • G14 - Financial Economics - - General Financial Markets - - - Information and Market Efficiency; Event Studies; Insider Trading
    • G30 - Financial Economics - - Corporate Finance and Governance - - - General
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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