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Golden eye — How traders focus on and select information in experimental asset markets

Author

Listed:
  • Herrmann-Romero, Matthias
  • Liegl, Simon
  • Angerer, Martin
  • Stöckl, Thomas

Abstract

In this study, we examine the subjective importance that traders attribute to specific information elements in experimental asset markets in two ways. First, using eye-tracking technology, we determine which given elements garner the most visual focus among traders. Second, we let traders actively choose a limited set of the given elements to determine which ones they deem important to have while trading. Our results indicate that the order book is the most important to traders, while the price chart is of low importance. There is only a conditional alignment between the elements that receive the most visual focus and those that traders select. Additionally, cognitive abilities play a non-trivial role in determining which information elements traders focus on. Finally, we find mixed evidence of a potential link between visual focus and trading performance.

Suggested Citation

  • Herrmann-Romero, Matthias & Liegl, Simon & Angerer, Martin & Stöckl, Thomas, 2026. "Golden eye — How traders focus on and select information in experimental asset markets," Journal of Behavioral and Experimental Finance, Elsevier, vol. 49(C).
    • Handle: RePEc:eee:beexfi:v:49:y:2026:i:c:s2214635025001194
    DOI: 10.1016/j.jbef.2025.101138
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    Keywords

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    JEL classification:

    • C92 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Group Behavior
    • D82 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Asymmetric and Private Information; Mechanism Design
    • G10 - Financial Economics - - General Financial Markets - - - General (includes Measurement and Data)
    • G12 - Financial Economics - - General Financial Markets - - - Asset Pricing; Trading Volume; Bond Interest Rates
    • G14 - Financial Economics - - General Financial Markets - - - Information and Market Efficiency; Event Studies; Insider Trading
    • G40 - Financial Economics - - Behavioral Finance - - - General

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