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Informal Sector in the Sun-and-Beach Segment in Albania


  • Evis KUSHI, Enkela CACA

    (Faculty of Economy, “Aleksander Xhuvani” University, Faculty of Education and Social Sciences, “Eqrem Çabej” University)


This paper analyses the causes and consequences of the informality in the sun-and-beach segment in Albania. It makes use of both secondary and primary data, collected during the period November - December 2011, with focus to Durres coast, which is the major destination of this segment. The analysis indicates that the main causes regard the chaotic political, social, economic and legal situation created after the fall of communism in Albania in 1990. The negative consequences include environmental and economic damage, negative image of the destination, unfair competition and conflict s about the land ownership. The paper suggests that informal tourism should be replaced by sustainable tourism because the latter may yield higher profits and Albania may become an important tourism destination in the region.

Suggested Citation

  • Evis KUSHI, Enkela CACA, 2012. "Informal Sector in the Sun-and-Beach Segment in Albania," EuroEconomica, Danubius University of Galati, issue 1(31), pages 33-39, February.
  • Handle: RePEc:dug:journl:y:2012:i:1:p:33-39

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    References listed on IDEAS

    1. Welsch, Heinz & Kühling, Jan, 2010. "Pro-environmental behavior and rational consumer choice: Evidence from surveys of life satisfaction," Journal of Economic Psychology, Elsevier, vol. 31(3), pages 405-420, June.
    2. Levy, Sidney J., 2005. "The evolution of qualitative research in consumer behavior," Journal of Business Research, Elsevier, vol. 58(3), pages 341-347, March.
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    informality; tourism industry; hotels.;


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