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Impact Of Business Intelligence On The Economic Growth Of Small And Medium-Sized Enterprises (SMES): Evidence From The Lima Plaza Case

Author

Listed:
  • Dino Quinteros-Navarro

    (Universidad Nacional Mayor de San Marcos)

  • Alfredo Quinteros

    (Universidad Nacional de San Martin)

  • Victor Munoz

    (Universidad Nacional de San Martin)

  • Williams Ramirez

    (Universidad Nacional de San Martin)

Abstract

In a context where digital transformation is a strategic challenge for the sustainability of small and medium-sized enterprises (SMEs), business intelligence (BI) emerges as a key factor in improving decision-making and fostering competitive advantages. This study analyzed the relationship between the implementation of BI solutions and business growth in 525 SMEs located in Lima, Peru. A quantitative, applied, and experimental methodology was used with descriptive and inferential analysis (Spearman Rho and Wilcoxon tests). The results reveal a strong positive correlation (Rho = 0.775, p

Suggested Citation

  • Dino Quinteros-Navarro & Alfredo Quinteros & Victor Munoz & Williams Ramirez, 2025. "Impact Of Business Intelligence On The Economic Growth Of Small And Medium-Sized Enterprises (SMES): Evidence From The Lima Plaza Case," Business Management, D. A. Tsenov Academy of Economics, Svishtov, Bulgaria, issue 3 Year 20, pages 105-122.
    • Handle: RePEc:dat:bmngmt:y:2025:i:3:p:105-122
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    File URL: http://hdl.handle.net/10610/5211
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    Keywords

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    JEL classification:

    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • M2 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics
    • O3 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights
    • O4 - Economic Development, Innovation, Technological Change, and Growth - - Economic Growth and Aggregate Productivity

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