IDEAS home Printed from https://ideas.repec.org/a/cvg/jouare/v4y2025i4p18-26.html

Student Motivations in Choosing Bachelor of Science in Hospitality Management

Author

Listed:
  • Joyce Irene R. Velasco

    (Northeastern College, Philippines)

  • Charles Darwin C. Samonte

    (Northeastern College, Philippines)

  • Jayson L. Fabian

    (Northeastern College, Philippines)

Abstract

This study explores student motivations in choosing the Bachelor of Science in Hospitality Management. Utilizing a quantitative research design, data were gathered through an adapted structured survey questionnaire from the study of Ouano et al. (2019). The survey was encoded in Google Forms and distributed to 180 first-year students enrolled in the program at Northeastern College, Santiago City, Isabela, selected through purposive sampling. The findings reveal that the majority of respondents were teenagers aged 17-19, with 63% being female and mostly graduates of the HUMMS strand in Senior High School. Additionally, 68% of respondents come from low-income families. The study concludes that four main factors significantly influence students’ motivation to choose the program: knowledge of future job opportunities in the hospitality and tourism industry, personal interest, passion, and the institution’s reputation for producing proficient graduates. Although peer influence is present, it is the least motivator in the decision-making process.

Suggested Citation

  • Joyce Irene R. Velasco & Charles Darwin C. Samonte & Jayson L. Fabian, 2025. "Student Motivations in Choosing Bachelor of Science in Hospitality Management," Journal of Advanced Research in Education, Pioneer Academic Publishing Limited, vol. 4(4), pages 18-26, July.
    • Handle: RePEc:cvg:jouare:v:4:y:2025:i:4:p:18-26
    DOI: 10.56397/JARE.2025.07.04
    as

    Download full text from publisher

    File URL: https://www.pioneerpublisher.com/jare/article/view/1383/1270
    Download Restriction: no
    File URL: https://libkey.io/10.56397/JARE.2025.07.04?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:cvg:jouare:v:4:y:2025:i:4:p:18-26. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Editorial Office (email available below). General contact details of provider: https://www.pioneerpublisher.com/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.