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Corporate Reputation: What Do Consumers Really Care About?

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  • PAGE, GRAHAM
  • FEARN, HELEN

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  • Page, Graham & Fearn, Helen, 2005. "Corporate Reputation: What Do Consumers Really Care About?," Journal of Advertising Research, Cambridge University Press, vol. 45(03), pages 305-313, September.
  • Handle: RePEc:cup:jadres:v:45:y:2005:i:03:p:305-313_05
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    Cited by:

    1. Vittoria Marino & Letizia Lo Presti, 2015. "L’impatto della brand crisis sulla clientela e l’effetto della fedeltà alla marca," MERCATI E COMPETITIVITÀ, FrancoAngeli Editore, vol. 2015(3), pages 103-121.
    2. Ramasamy, Bala & Yeung, Matthew C.H. & Chen, Junsong, 2013. "Selling to the urban Chinese in East Asia: Do CSR and value orientation matter?," Journal of Business Research, Elsevier, vol. 66(12), pages 2485-2491.
    3. Goran Vlašić & Josef Langer, 2012. "Concept of reputation: different perspectives and robust empirical understandings," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 24(2), pages 219-244.
    4. Sandro Castaldo & Francesco Perrini & Nicola Misani & Antonio Tencati, 2009. "The Missing Link Between Corporate Social Responsibility and Consumer Trust: The Case of Fair Trade Products," Journal of Business Ethics, Springer, vol. 84(1), pages 1-15, January.
    5. repec:eee:joreco:v:18:y:2011:i:6:p:562-574 is not listed on IDEAS
    6. Zullina H. Shaari & Amzairi Amar & M. Radzi Zainol & Azamudin Badri Harun, 2015. "Linking Leadership Studies to Corporate Brand Management: A Review," International Journal of Business Administration, International Journal of Business Administration, Sciedu Press, vol. 6(1), pages 26-37, January.
    7. Supran Kumar Sharma & Shravani Sharma, 2013. "Relationship of Corporate Social Responsibility with Consumer Buying Behavior: An Indian Perspective," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, vol. 16(50), pages 101-130, December.
    8. Shahid Rasool & Asif Ayub Kiyani & Fadilah Binti Siali & Hiram Ting & Mahani Mohammad Abdu Shakur, 2017. "Consumer Innovativeness in Consumer - Company Relationship and Mediating Role of Consumer Value: An Empirical Study of Cell Phone Users in Pakistan," International Review of Management and Marketing, Econjournals, vol. 7(1), pages 379-388.
    9. Ananya Reed & Darryl Reed, 2009. "Partnerships for Development: Four Models of Business Involvement," Journal of Business Ethics, Springer, vol. 90(1), pages 3-37, May.
    10. repec:eee:aumajo:v:17:y:2009:i:2:p:115-124 is not listed on IDEAS
    11. Weinzimmer, Laurence G. & Esken, Candace A., 2016. "Risky business: Taking a stand on social issues," Business Horizons, Elsevier, vol. 59(3), pages 331-337.
    12. Alain d’Astous & Amélie Legendre, 2009. "Understanding Consumers’ Ethical Justifications: A Scale for Appraising Consumers’ Reasons for Not Behaving Ethically," Journal of Business Ethics, Springer, vol. 87(2), pages 255-268, June.
    13. Katri Karjalainen & Claire Moxham, 2013. "Focus on Fairtrade: Propositions for Integrating Fairtrade and Supply Chain Management Research," Journal of Business Ethics, Springer, vol. 116(2), pages 267-282, August.
    14. Jatinder Singh & Oriol Iglesias & Joan Batista-Foguet, 2012. "Does Having an Ethical Brand Matter? The Influence of Consumer Perceived Ethicality on Trust, Affect and Loyalty," Journal of Business Ethics, Springer, vol. 111(4), pages 541-549, December.

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