Presidential Succession Effects in Voting

Attitudes towards a departing administration can help shape attitudes towards candidates, especially when the incumbent vice-president is one of the candidates. This succession effect was apparent in the 1988 presidential election, when Vice-President Bush benefited from the enduring popularity of retiring President Reagan. This article develops a model in which succession effects, the net candidate score and party identification affect the general election vote. Analysis shows that this effect remains when controls are instituted for retrospective voting more generally. Attitudes towards Reagan also had an indirect impact by affecting the net Bush-Dukakis candidate score; altogether the estimated impact of the Reagan effect in 1988 was to turn the vice-president's predicted loss into his observed victory. Additionally, a succession effect was detected in the 1988 nominating campaign, with Bush's popularity over Dole benefiting from reactions to the Reagan administration. There is evidence of succession effects in other presidential elections, particularly a Johnson effect in 1968.