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Summer 2020 and intention to travel on holiday after the pandemic outbreak: Analysis of findings of selected scientific studies

Author

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  • Darina Ňakatová

    (University of Presov, Prešov, Slovak Republic)

Abstract

The aim of the paper was to analyze the scientific works that focused on the research of intention to travel on summer holiday in the summer of 2020 after the first wave of pandemic. Based on an overview of selected published findings, it can be stated: approximately one-fifth to one-third of respondents expressed an intention not to travel in the current year, low intention to travel was expressed by older people with poorer health and higher intention by men, employed people, people with higher income and people who are willing to spend more. From the psychological factors, travel anxiety, worries and a worsened ability to avoid the uncertainty resulting from the health crisis appeared to be a negative factor in the intention to travel. On the contrary, a positive effect of intention to travel has been found in the sense that the positive emotions that travel brings may outweigh the potential risk of travel-related infection in some people. The willingness to accept non-pharmaceutical measures, such as wearing a mask and the like, which can delay the onset of the disease and reduce the total number of infections, has had a positive effect on travel.

Suggested Citation

  • Darina Ňakatová, 2021. "Summer 2020 and intention to travel on holiday after the pandemic outbreak: Analysis of findings of selected scientific studies," Marketing Science & Inspirations, Comenius University in Bratislava, Faculty of Management, vol. 16(4), pages 20-25.
  • Handle: RePEc:cub:journm:v:16:y:2021:i:4:p:20-25
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    More about this item

    Keywords

    intention; travel behavior; risk perception; pandemic;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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