Licensing versus Direct Investment: A Model of Internalization by the Multinational Enterprise
A firm must decide whether to serve a foreign market by exporting, building a foreign branch plant , or licensing the production to an existing foreign producer. The ex istence of reputations implies that any licensing agreement must prov ide a licensee with the incentive to maintain the reputation. This cr eates a motive for the firm to internalize transactions by building a branch plant (i.e., by becoming a multinational). The model reflects a more general notion that the inability of the firm to control a li censee's (agent's) actions can provide incentives for multinational a ctivity. This paper explores the determinants of the firm's mode of o peration as well as exploring the consequences of certain government policies.
If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.
Volume (Year): 20 (1987)
Issue (Month): 3 (August)
|Contact details of provider:|| Postal: |
Web page: http://economics.ca/cje/
More information through EDIRC
|Order Information:|| Web: http://economics.ca/en/membership.php Email: |
When requesting a correction, please mention this item's handle: RePEc:cje:issued:v:20:y:1987:i:3:p:464-81. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Prof. Werner Antweiler)
If references are entirely missing, you can add them using this form.