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Conceptualizing Business Models Of International Hotel Chains

Author

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  • POPSA Roxana Elena

    (Lucian Blaga University of Sibiu)

Abstract

Globally, hotel chains are emerging as major players in the hotel industry, and their expansion policy includes along with the construction of new hotels, acquisitions, mergers, also business models based on management and franchise contracts. The paper investigates various aspects of the international hotel chains, such as the proportion of franchised hotels, those based on management contract and owned in North America and Europe, but also the proportion of franchised hotels by hotel chain. The aim is to provide an overview on the business models of international hotel chains.

Suggested Citation

  • POPSA Roxana Elena, 2021. "Conceptualizing Business Models Of International Hotel Chains," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 73(2), pages 89-97, May.
    • Handle: RePEc:blg:reveco:v:73:y:2021:i:2:p:89-97
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    File URL: http://economice.ulbsibiu.ro/revista.economica/archive/73207popsa.pdf
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    More about this item

    Keywords

    Hotel Chains; Business Model; Management Contract; Franchise;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics

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