Implementation of Corporate Social Responsibility in Central Europe

Corporate Social Responsibility can be understand as a way for managing business activities which integrates economic, social and environmental aspects in harmony with principles of sustainable development that have a positive impact not only on our economic performance but also on our surroundings (employees, partners, customers, the city and region) with a consistent reduction of impacts on the environment via enduring development of human resources, the community and society. It is our continuous obligation to do business ethically, transparently and in accord with CSR principles and to contribute to the economic environment along with improvement in the quality of life of our employees, their families, the local community and, equally also, in society in the broader meaning of this word. Management in enterprises implement the Corporate Social Responsibility approach. Business sustainability is high in CEE enterprises.