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Strategic cores and magnificent obsessions: Discovering strategy formation through daily activities of ceos

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  • Alain Noel

Abstract

Obsessions play an important role in strategic management: this paper shows how they establish causality between intention and action. Following 1 month of continuous, direct observation of CEOs at work, strategies were revealed to be intentional: by their activities the CEOs generated a strategic core consistent with their preoccupations. The Magnificent Obsessions latent in their preoccupations appeared as a common element in all their activities and served as a key to understanding their compulsion to address certain issues over others.

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  • Alain Noel, 1989. "Strategic cores and magnificent obsessions: Discovering strategy formation through daily activities of ceos," Strategic Management Journal, Wiley Blackwell, vol. 10(S1), pages 33-49, June.
    • Handle: RePEc:bla:stratm:v:10:y:1989:i:s1:p:33-49
    DOI: 10.1002/smj.4250100705
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    Cited by:

    1. Mehmet Ali Köseoglu & John A. Parnell & Melissa Yan Yee Yick, 2021. "Identifying influential studies and maturity level in intellectual structure of fields: evidence from strategic management," Scientometrics, Springer;Akadémiai Kiadó, vol. 126(2), pages 1271-1309, February.

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