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Advertising and Structural Change in the Demand for Butter in Canada

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  • Hui-Shung Chang
  • Henry Kinnucan

Abstract

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  • Hui-Shung Chang & Henry Kinnucan, 1990. "Advertising and Structural Change in the Demand for Butter in Canada," Canadian Journal of Agricultural Economics/Revue canadienne d'agroeconomie, Canadian Agricultural Economics Society/Societe canadienne d'agroeconomie, vol. 38(2), pages 295-308, July.
    • Handle: RePEc:bla:canjag:v:38:y:1990:i:2:p:295-308
    DOI: j.1744-7976.1990.tb03465.x
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    Citations

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    Cited by:

    1. Kinnucan, Henry W. & Venkateswaran, Meenakshi, 1990. "Effects of Generic Advertising on Perceptions and Behavior: The Case of Catfish," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 22(2), pages 137-151, December.
    2. Richards, Timothy J. & Van Ispelen, Pieter & Kagan, A. & Thor, Eric P., 1996. "A Two-Stage Analysis of the Effectiveness of Promotion Programs for U.S. Apples," Agricultural Commodity Promotion Policies and Programs in the Global Agri-Food System, May 26-27, 1996, Cancun, Mexico 279648, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.
    3. Kaiser, Harry M. & Forker, Olan D., 1993. "Analysis Of Generi," Research Bulletins 123010, Cornell University, Department of Applied Economics and Management.
    4. Richards, Timothy J. & Gao, Xiaoming & Patterson, Paul M., 1999. "Advertising And Retail Promotion Of Washington Apples: A Structural Latent Variable Approach To Promotion Evaluation," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 31(1), pages 1-14, April.
    5. Duffy, Randy & Goddard, Ellen, 1995. "The Benefits To Canadian Hog Producers Of Generic Vs. Brand Advertising Of Pork," Economic Analysis of Meat Promotion, June 2-3, 1995, Denver, Colorado 279614, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.
    6. Ewing, Rebecca, 1994. "The Canadian Dairy Industry: Institutional Structure and Demand Trends in the 1990s," Working Papers 244033, Agriculture and Agri-Food Canada.
    7. Du, Ying & Stiegert, Kyle W., 2009. "Strategic Vertical Pricing in the U.S. Butter Market," 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin 51712, Agricultural and Applied Economics Association.
    8. Richards, Timothy J. & Gao, X.M. & Patternson, Paul M., 1996. "Branded and Generic Promotion in a Complex Carbohydrate Demand System: A Structural Latent Variable Approach to Promotion Evaluation," Economic Evaluation of Commodity Promotion Programs in the Current Legal and Political Environment, October 7-8, 1996, Monterey, California 279667, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.

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